UNIVERSITY TITLES AND DIPLOMAS
PhD in management sciences, University of Bedfordshire
- International Education and Learning
- International Strategy
Group 3: Economy and management of sustainable innovations
- Markets and Consumers
- Cross Cultural Management
- International Strategy
Kevin Pon is Associate Dean for International Development and Accreditations at Esdes. He obtained his PhD in management from the University of Buckinghamshire and has published articles on the international strategy of companies and management schools. He teaches international marketing and management at Esdes in undergraduate and post-graduate studies. Kevin has more than 25 years experience in management teaching and had occupied various positions in other schools (Head of programs, Faculty member...) and has set up franchises abroad to deliver French management programs in foreign countries such as China, Marocco and Tunisia. He also teached in the USA, United Kingdom and South America.
PUBLICATIONS AND WORKS
Articles in referenced journals (CNRS, FNEGE)
PON K., (2020), « Disruptions as opportunities for new thinking: Applying the studio model to business education », Knowledge Management Research & Practice, vol 18 n°1, pp. 81-92, (in collaboration with Passerini K., Bandera C. Naatus and M.-K. Somers).
PON K., (2020), « "Keep Calm and Drink Tea" : comprendre les préférences alimentaires des consommateurs anglo-saxons en France », Question(s) de Management, n° 27, pp. 13-30 (in collaboration with J. Lichy and M. Kachour).
PON K. and DUNCAN A. L., (2019), « Networks and alliances - Business Schools’ answer to Mergers and acquisitions? », Journal of Management Development, vol. 38, n° 10, pp. 773-795.
PON K. and EMINET A., (2018), « Using Mind Maps to Distinguish Cultural Norms between French and United States Entrepreneurship Students », Journal of Small Business Management, vol. 56, n° 1, pp. 177-196. (in collaboration with C. Bandera and K. Passerini).
PON K., (2015), « For better or for worse: the changing life of academic staff in French business schools », Journal of Management Development, vol. 34, n° 5, pp. 536-552. (in collaboration with J. Lichy).
PON K., (2015), « Do we know what they know? Comparing US and French undergraduate students’ knowledge of core business concepts », Journal of Management Development, vol. 34, n° 8, pp. 922-940, (in collaboration with M. K. Naatus, K. Passerini, M. Somers).
PON K., (2014), « Engaging in digital technology: one size fits all? », Journal of Management Development, vol. 3, n° 7, pp. 638-661, (in collaboration with J. Lichy and T. Khvatova).
ARTICLE IN JOURNALS WITH REVIEW COMMITTEE OR EMERGING JOURNALS
PON K., (2014), « International Academic Franchises Identifying the benefits of international academic franchise provision », London Review of Education, vol. 12, n° 1, pp. 104-112, (in collaboration with C. Ritchie).
PON K., (2013), « The role of (foreign?) culture on consumer buying behaviour: what changes when living abroad », Transnational Marketing Journal, vol. 1, n° 1, pp. 5-22, (in collaboration with J. Lichy).
PON K., DUNCAN A.-L., FAGBOHOUN S., GAO H. and MELIN C., (2015), « Les chaînes de valeur mondiales reconsidérées », Chapitre 6, in : V. CHASSAGNON, Vers un modèle de gouvernement durable de l’entreprise capitaliste : l’unité dans la pluralité au service de la société, pp. 83-94.
Participation in conferences
PON K. and DUNCAN A.-L., (2019), « Networks and alliances – Business Schools’ answer to Mergers and Acquisitions ? », Global business Research Symposium, St John’s university, Tobien college of business, June 4-5, Valence, Spain.
PON K., (2018), « Disruptions as opportunities for new thinking: applying the studio model to business education », The Arts of Management Symposium, April 17-18, London, England, (in collaboration with C. Bandera, Somers M., K. Passerini and Naatus M.-K.).
PON K. and EMINET A., (2016), « A Mind Map Comparison of Knowledge Retention between French and United States University Entrepreneurship Education », United States Association for Small Business and Entrepreneurship (USASBE) : Entrepreneurship Everywhere, January 2-8, San Diego CA, USA, (in collaboration with C. Bandera and K. Passerini).
PON K., (2014), « Engaging in digital technology: one size fits all? », Western Business & Management (WBM) conference, April 17th, Lyon, France, (in collaboration with J. Lichy).
PON K., (2013), « Academic Franchising, Towards a New Model », WBM Conference (Western Business & Management Association), June 5th, Rome, Italy.
PON K., (2013), « Issues and Opportunities in the Internationalization of Management Education A Comparison of American and French Ungergraduate Students’ Knowledge of Core Business Concepts », IMBA conference, November 6-7, Washington DC, USA, (in collaboration with M.-K. Natuus, K. Passerini, M. Somers).