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ESDES Lyon Business School

The full-time Master's specialization in Marketing and Digital Business at ESDES is skills-oriented and provides students with both practical and theoretical classes.

This master's program is structured around partner companies’ projects, developed over a two-year period, that help students understand the everyday challenges that marketing departments face. Students are guided by professionals who share their knowledge and experience. They will learn how to carry marketing projects through from strategic thinking to implementation, always in close interaction with companies.

The most important marketing activities are covered, and the courses work together to prepare students to enter the job market with valued skills in a digital and ever-changing world.

Moreover, this specialization allows students to participate in the organization of different events, such as the Lyon Festival of Lights.

Advantages of the specialization

  • An international dimension with 100% of the classes taught in English
  • A double degree at one of ESDES' partner universities
  • Participation in the organization of the Lyon Festival of Lights