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Master / Marketing and digital business

Master in marketing and digital business : Brand manager program / marketing manager program / Customer relationship manager program

Objectives

  • To provide students with a critical mindset on marketing activities
  • To gain solid experience in marketing strategy (theory) and its implementation (practice) in a digital environment.
  • Master digital marketing and communication tools and skills
  • Understand the digital transformation of business data and evolving market places

Highlights

  • A program structured around the main activities of a typical marketing agency, a consulting company or a marketing department. 
  • Experience the reality of the business world throughout the two years with projects carried out for companies, in the context of different courses, and two 6-months internships
  • Real life projects with local and international companies
  • Project management skills involving skills and theory from multiple courses

Career opportunities

  • Project manager
  • Brand manager
  • Customer Relationship manager
  • Search Engine Marketing manager
  • Marketing manager

Examples of courses

  • Web design
  • Cross channel UX
  • Data marketing
  • Crisis communication
Find out more about the courses descriptions

DOUBLE DEGREE OPTIONS

ESDES provides double degree options in only 1 semester - contact us for more details